luckadjusted
CFB Week 4 · 2026

Week 7 2025 · October 11, 2025

Kansas at Texas Tech, Week 7 2025: who deserved to win?

Texas Tech beat Kansas 42–17, and the replays back it up: with the way both teams actually played, Texas Tech wins 10 of 10.

Before kickoff Texas Tech was an 81% favorite.

Final

Kansas Jayhawks 17
Texas Tech Red Raiders 42

October 11, 2025 · Jones AT&T Stadium · Closing line: Texas Tech −13.5

Luck index +3 Texas Tech about even · −3 Kansas

Each team’s own plays from this game, resampled into new drives 4,000 times: with the way both teams actually played, how often does this performance win? How the replay works

Ten replays. Kansas wins 0, Texas Tech wins 10.

  1. 1 KU 24 TTU 29
  2. 2 KU 17 TTU 30
  3. 3 KU 17 TTU 33
  4. 4 KU 31 TTU 51
  5. 5 KU 14 TTU 38
  6. 6 KU 7 TTU 34
  7. 7 KU 20 TTU 51
  8. 8 KU 7 TTU 41
  9. 9 KU 7 TTU 47
  10. 10 KU 14 TTU 63

Three other ways to ask

Each answers a different question, so none of them replaces the replay above.

The closing betting line, turned into a probability. What everyone knew before the game.

The line plus what this game showed, weighted by how much one game can tell. It stays close to the line because one game says little.

Every kick, fumble bounce, conversion and judgment call redrawn; everything else fixed. The narrowest view of luck.

How 4,000 replays ended

Kansas wins 3% of them, Texas Tech 97%. The line is what actually happened: Texas Tech by 25.

Show as a table
Final margin in the replaysShare of replays
Kansas by 17+0.2%
Kansas by 9–160.7%
Kansas by 1–81.8%
Level after regulation0.4%
Texas Tech by 1–85.8%
Texas Tech by 9–1610.2%
Texas Tech by 17+80.8%

Where the luck was

What the luck was worth

Every lucky and unlucky play, weighted by the moment it happened: its swing in win probability, added up by kind. A missed kick in a decided game counts for nothing; the same kick at the end of a tie game can be most of a win.

Swings add up across a game, so in one that went back and forth they can pass 100%. On the scoreboard the same luck was worth +4.1 points to Kansas: the final margin was Texas Tech by 25, without the luck Texas Tech by 29.1. Luck shares are the fitted ones (how much of each kind is luck).

The kicks

How likely each kicker was to make that kick (his own record, the distance), and what happened.

  • U. Bellenfant, 25 yds made · 92% expected
  • S. Harrington, 40 yds made · 74% expected
  • L. Marjan, 55 yds made · 47% expected
Bar: expected chance of a make. Filled dot: made. Open dot: missed or blocked.

Penalties: Kansas 6 for 45 yards, Texas Tech 7 for 77 yards

Every accepted flag, in order, and what it did to the helped team’s chance of winning at that moment, including any play it wiped out (points on the scoreboard in grey). A flag in a decided game is worth nothing; one at the turn of a close game can be worth most of a win. Judgment calls count toward luck, pre-snap fouls mostly don’t. How calls are valued

WhenFlagWin probability for
Q2 11:45 Holding on Texas Tech, 10 yards 0% KU +0.7 pts
Q2 9:26 Ineligible Downfield on Kansas, 5 yards, wiping out the play +1% TTU +2.3 pts
Q2 6:40 Unsportsmanlike Conduct on Texas Tech, 12 yards 0% KU +1.2 pts
Q2 3:20 Holding on Texas Tech, 10 yards, wiping out the play +1% KU +1.3 pts
Q2 1:01 Offside on Kansas, 5 yards · pre-snap +1% TTU +0.5 pts
Q3 1:12 False Start on Texas Tech, 5 yards · pre-snap +1% KU +0.7 pts
Q4 14:12 Unsportsmanlike Conduct on Texas Tech, 15 yards 0% KU +1.3 pts
Q4 13:52 Holding on Texas Tech, 10 yards +1% KU +2.8 pts
Q4 12:58 Holding on Kansas, 10 yards, wiping out the play +1% TTU +2.0 pts
Q4 12:05 Holding on Kansas, 10 yards, wiping out the play +1% TTU +1.7 pts
Q4 6:29 Holding on Kansas, 10 yards 0% TTU +1.2 pts
Q4 5:26 False Start on Kansas, 5 yards · pre-snap 0% TTU +0.4 pts
Q4 2:42 Unnecessary Roughness on Texas Tech, 15 yards 0% KU +1.2 pts

When it happened

Texas Tech’s chance of winning

Numbers mark the biggest luck moments, listed below.

Our in-game win probability: the score, the value of the possession and the time left, starting from the betting line. Overtime has no clock and is drawn at a fixed width. Shaded above the middle while Texas Tech was ahead in it, below while Kansas was.
#WhenWhat happenedWin probability forNext drive
1 Q1 10:30 Kansas fumbled and Texas Tech recoveredFumble bounces · loose balls are close to 50/50 +2% TTU KU: Punt
2 Q1 8:39 Texas Tech converted 3rd & 73rd & 4th downs · 44% expectedTexas Tech’s two-point try was good3rd & 4th downs · 46% expected +2% TTU TTU: Field goal
3 Q2 1:17 Kansas converted 3rd & 133rd & 4th downs · 20% expected +3% KU KU: Field goal
4 Q3 13:54 Texas Tech converted 3rd & 53rd & 4th downs · 52% expected +3% TTU TTU: Punt
5 Q3 12:48 Texas Tech was stopped on 3rd & 13rd & 4th downs · 85% expected +4% KU TTU: Punt
6 Q3 10:17 Kansas was stopped on 3rd & 13rd & 4th downs · 74% expected +4% TTU KU: Punt
7 Q3 3:10 Kansas converted 3rd & 73rd & 4th downs · 31% expected +3% KU KU: Punt
8 Q3 1:55 Kansas was stopped on 3rd & 13rd & 4th downs · 74% expected +3% TTU KU: Punt

Adjust the assumptions

Disagree with how much of a fumble bounce or a pass interference call is luck? Change it and the coin-flip replay reruns in your browser.

Only coin-flips re-rolled

Kansas 0% · Texas Tech 100%

Final margin
Texas Tech by 25
Luck in points
4.1 for Kansas
Luck-adjusted margin
Texas Tech by 29.1
Replay with same day's form
Kansas 3% · Texas Tech 97% unchanged: why
How much of each is luck?

0% treats it as skill, 100% as pure luck. The tick is our fit.

What counts

None by default: our tests measured no carryover after a lucky break. Slide it up to count a break for more than its own swing. Why

Flip a play

Force the other outcome, in this game and in every replay: a made kick becomes a miss, a stop becomes a conversion, a flag goes the other way.

About these numbers

Play-by-play and expected points from CollegeFootballData.com via cfbfastR; win probability from our own model of the score, the possession and the betting line; kicks valued against each kicker’s own record. College play-by-play has no charting of drops or interception-worthy throws and no injury reports, so those kinds of luck aren’t counted here.

Methodology and validation · All Week 7 2025 games · Kansas · Texas Tech

More from Week 7 2025

Every week 7 game, 2025